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INDUSTRY NEWS

consumers,” said Murray and Janette Leis, populations in need. to improve the quality of life of Canadians in
owners of the Leis Lumber Company Ltd. On May 12, the RONA Foundation need by revitalizing their living environments
store. celebrated its 25th anniversary. The or making it easier to access housing. In
“We are very proud to welcome Murray organization oversees all the philanthropic particular, it aims to help victims of domestic
and Janette and their company and to extend activities of RONA inc., one of Canada’s violence and their children, low-income
our network of dealers in Ontario. It will help leading home improvement retailers which families, and people with disabilities or
us better meet the needs of our customers
in this region and promote our fast-growing operates the Lowe’s, RONA, and Réno-Dépôt mental health issues.
brand. We look forward to working with them banners. To mark the occasion, the foundation
and show all the benefits of BMR Group,” has chosen to redefine its mission, giving Build from the Heart: Celebrating by giving
adds Alexandre Lefebvre, BMR Group’s Chief a whole new meaning to its activities. In back
Executive Officer. addition, the organization is taking advantage The new Build from the Heart donation
of this important milestone to launch Build program aims to support eight NPOs across
from the Heart, a brand-new community the country—one in each province or region
RONA ANNOUNCEMENTS initiative that will help eight non-profit where RONA has stores—as they carry
organizations (NPOs) across the country. out projects aligned with the foundation’s
mission. “It’s important for us to give back
An inspiring new mission to our communities, as it’s thanks to them
“To celebrate the foundation’s quarter- that RONA has been part of the Canadian
century, we have adopted a new mission that economic landscape for over 80 years,”
is fully aligned with RONA inc.’s activities and adds Josée Lafitte, Director of the RONA
that will engage our employees, suppliers, Foundation. RONA and its foundation
The RONA Foundation Celebrates its 25th affiliated dealers, and customers,” explains present approximately $4 million annually to
Anniversary by Redefining Its Mission and Jean-Sébastien Lamoureux, Senior Vice- charitable organizations across the country.
Launching a New Community Initiative President, RONA Affiliates, Wholesale, and “Everyone at RONA is really excited about this
A total of $500,000 will be given to Public Affairs at RONA inc. and chair of the new program, which will allow us to have an
eight NPOs to support projects that improve board of the RONA Foundation. even more meaningful impact on populations
living environments or access to housing for The RONA Foundation’s new mission is in need. Having a safe roof over your head is

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