Page 13 - Nov-Dec 2022 Reporter

Industry NEWS

news from home hardware Macnab, President and CEO, Home Hardware With Home Hardware and Empire’s more
Stores Limited. than 2,200 combined retail locations joining
Home Hardware’s announcement comes other top-tier brands, the Scene+ program will
shortly after Empire Company Limited have a presence at more than 7,000 locations
announced co-ownership of Scene+ and by summer 2023. This broad spectrum of
revealed plans to roll the program out partners means members can earn and
regionally across the country to banners redeem on travel, movies, entertainment,
such as Sobeys, IGA, Safeway, Thrifty Foods, shopping, dining, banking, grocery and in
Foodland, FreshCo, Lawtons, and others by summer 2023 – home improvement! In the
early 2023. meantime, Scene+ members can spend
Home Hardware to Join Scene+ Loyalty Along with this, Scene+ offers a vast their points on Home Hardware gift cards at
Program in Summer 2023 number of rewards across a broad spectrum Sceneplus.ca.
Home Hardware Stores Limited, Canada’s of partners. Members can enjoy a night out at “We are excited for Home Hardware,
largest Dealer-owned hardware, lumber, Cineplex theatres and entertainment venues; a beloved Canadian brand, to be the next
building materials, and furniture home dine at more than 700 Recipe Unlimited partner to join the Scene+ family in 2023,”
improvement retailer, is excited to announce restaurants across Canada, including Swiss said Tracey Pearce, President, Scene+.
it is joining Scene+, one of Canada’s largest Chalet, Harvey’s, and Montana’s; earn points “Today, Scene+ has more than 10 million
and most flexible loyalty programs. The new while shopping at hundreds of popular members and is quickly becoming Canada’s
partnership, expected to launch in summer retailers online through Scene+ Rakuten, leading lifestyle loyalty program. From
2023, will allow Scene+ members to earn and or spend their points on gift cards at 60+ home improvement projects and grocery
redeem points at the Canadian retailer’s close retailers or through the Apple and Best to entertainment and travel, we reward
to 1,100 Dealer-owned stores nationwide. Buy catalogues; and enjoy extraordinary members for experiencing more of what they
“Proudly Canadian, Home Hardware and experiences like trip planning with Scene+ want with those who matter most.”
our independent Dealer-Owners work hard Travel, Powered by Expedia. Scene+ is also As the exclusive home improvement retail
to provide the best shopping experience to the official loyalty partner of NBA Canada, partner of Scene+, Home Hardware will also
our customers in communities from coast- giving members access to amazing prizes and provide Canadians with the opportunity to
to-coast and this strategic partnership with experiences. enhance their purchasing and earning power
Scene+ furthers that commitment,” said Kevin

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www.lbmao.on.ca LBMAO Reporter - November-December 2022 13