Page 15 - Nov-Dec 2022 Reporter

Industry NEWS

Hardware Dealers across the country have metrie announcement Leading our sales force across all
planted more than 30-thousand trees at customer segments is Jason Bullock.
schools, community parks, conservation Jason has been with Metrie 18 years
areas, and in spaces that require restoration focused in the Ontario market and
following wildfires, tornados, and other specializing in commercial and industrial
weather-related events. customer base in that time. His shift to
“The impact our partnership with Home cover our entire customer base will bring
Hardware has had across so many Canadian valuable insights to all dealers we serve.
communities is immeasurable. Not only has To drive improved service, we are
it been a catalyst to getting so many kids and expanding our Territory Managers team
community members involved in beautifying to drive better value and service for our
their communities, it also inspired people customers:
and organizations within our network to get In support of our customers and the We are welcoming Ghieda Ellaham,
involved,” said Nicole Hurtubise, CEO, Tree evolving needs of the market, Metrie has who will be managing our Central Ontario
Canada. “Since 1992, Tree Canada and Home taken this opportunity to create a sales customer base focused on our pro-dealer
Hardware have worked together to plant and structure that will support the broader and retailers.
maintain trees in local communities across the market needs. Mitchell Silva will be transitioning
country, creating a lasting legacy for present We are pleased to announce Peter from Central & Southwestern Ontario to
and future generations. We’re thrilled to be Branidis taking over the responsibilities managing Eastern Ontario. Mitchell has
celebrating the longevity of what has been an as the Regional Director. Peter has been been with Metrie 4 years and has a keen
incredible, 30-year relationship.” with Metrie for 20+ years, and for the interest in delivering value and solutions
For more information, visit: past 5 years has been working across
homehardware.ca/tree-canada the company in Product, Pricing and to his customers.
Last, but certainly not least, we want to
Marketing roles. As the Regional Director welcome Jeff Healey to the Metrie team.
he will lead our team across all areas of Jeff has extensive industry experience
the business.

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www.lbmao.on.ca LBMAO Reporter - November-December 2022 15