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Industry NEWS

More than 5,000 respondents About BrandSpark International remains 100% Canadian owned and
surveyed this year determined the BrandSpark International uniquely operated. Through the Home Hardware
2017 BrandSpark Most Trusted Awards combines real world consumer insight network, Dealer-Owners have access
retail winners. BrandSpark researchers with marketing credentials and services. to 100,000 quality brand name and
analyzed the unaided responses and BrandSpark Insight gets at the heart of private label products, a state-of-the-
the reasons for trusting the retailer or WHAT consumers think, WHY they act the art distribution system and extensive
service. Results were ranked based on way they do, and HOW marketers need marketing and training programs.
the greatest volume of mentions and, to respond to successfully grow their Offering a mix of tradition and innovation,
if the difference between retailers or business. BrandSpark Marketing Services Home Hardware Stores Limited has
services nationally was less than three runs major CPG awards programs Best received designation as one of Canada’s
percent, ties were declared. New Product Awards, BrandSpark Most Best Corporate Cultures and Best
“We are incredibly proud of the Trusted Awards and consumer product Managed Companies and is committed
accomplishment Home Hardware has trial and amplification platform, Shopper to providing local communities with
made in sustaining a trusted brand over Army. For more information, visit www. superior service and expert advice.
the past 53 years,” says Terry Davis, CEO, BrandSpark.com. More information about the company is
Home Hardware Stores Limited. “Home available at homehardware.ca.
Hardware has an incredible team of About Home Hardware Stores Limited
people who work together from coast- Home Hardware Stores Limited has
to-coast-to-coast to serve customers close to 1,100 stores under the Home
with dependable service and quality Hardware, Home Building Centre, Home
products.” Hardware Building Centre and Home
For more information on the Furniture banners with annual retail sales
winning recipients, visit www. of over $6 billion. Founded in 1964 in
BrandSparkMostTrusted.com. rural St. Jacobs, Ontario, Home Hardware

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www.lbmao.on.ca LBMAO Reporter - January-February 2018 13