Page 26 - D12771 - LBMAO - Jan-Feb-2018 - REPORTER - web

...PCI COMPLIANCE continued from page 19

your company. We show businesses how
to shift this liability over to the payment
processor.

A BETTER WAY
Baseline’s web terminal, Converge,
meets the highest standards of PCI
Compliance and is perfect for the B2B
environment where you take the majority
of orders over the phone or where you
have many repeat customers you’d like to
keep on file.
With Converge, you are able to simply
and securely store your customers’
cardholder information in a way that
makes it easy to submit recurring
payments. The cardholder information
is encrypted and protected behind
the processor’s firewall. No sensitive
information passes through, or is stored
on, your computer systems.
And, aside from the security
advantages of using Converge as your
web terminal, there are significant BECOME COMPLIANT TODAY along with process changes like shifting
savings, too. It’s not well known, but PCI Compliance is not law. It’s a from paper or Excel records to fully-
VISA and Mastercard provide lower security standard developed by the card secure platforms like Converge.
interchange rates for merchants brands. But it applies to any company Some processors are now billing “PCI
processing recurring transactions. This that accepts credit cards in any form. If non-compliance” fees, which can sneak
is due to the decreased risk of fraud and you are not compliant, you are liable in up on you if you don’t read every detail of
chargebacks. the event of a breach. your monthly merchant statement. These
These lower recurring rates will save This point is not well understood, and “non-compliance” fees can quickly add
you between 15 and 90 basis points on many businesses believe that seeing a up.
the transaction, depending on the type of “PCI fee” of some sort on their merchant At Baseline, we guide all our clients
card. This means that Baseline can save statement means they are compliant. through PCI Compliance because we
you money even if you are in a great deal. This is not true. The fee is simply the fee. believe you should see the benefits, not
We show you how to access a whole new Compliance requires you to complete an just a fee. Security and savings - Baseline
(lower) set of rates. annual self-assessment questionnaire offers both.
and may require scans on your systems,

INDEX TO ADVERTISERS
LBMAO Online Training .....................4 Programmed Insurance Brokers .........9
ACCEO Solutions .............................11 Nicholson and Cates ............................ Sellick Equipment ...............................13
Atlas Polar Company Ltd .................. 7 ................................. inside back cover Taiga Building Products Ltd ................
Castle Building Centres Group Ltd ....... Nu-Forest Products (Canada) Inc. ... 9 .................................inside front cover
...............................outside back cover Orgill, Inc. .......................................... 3

26 LBMAO Reporter - January-February 2018 www.lbmao.on.ca